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Hi, I am Dhaneesh Jameson, 👋

Product Design Leader | 12+ Years Experience. Proven track record of scaling design teams and establishing foundational design processes at category-leading growth-stage organisations, including unicorns.


An award-winning designer whose work has been globally recognised for its innovation and meticulous craft. I recently exited my co-founded healthcare venture and am looking for my next challenge. 🏄‍♂️

Previously At

Previously At

Academic Roots

Academic Roots

Worked with

5+

5+

Consumer Brands

Seasoned through

0-1-10

0-1-10

Product Journeys

Built & Managed

25+

25+

Member Team

Featured Design Leadership Story

Led Design for the World’s Largest Remote Tuition Platform.

Attendance improved by ~20%

Average Watch Time increased by ~33%.

  • Spearheaded the design turnaround of BYJU'S Classes, transforming an underperforming pilot into the company’s highest revenue-generating business unit within 12 months.

  • Increased average watch time by ~33%↑ by re-architecting the live-class user journey for 100,000+ active students.

  • Scaled a 4-product ecosystem to support 4,000 daily classes, managing the end-to-end design strategy through the high-pressure pandemic period.

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Director of Design (Synchronous Products), BYJU'S | Team of 25+ Designers

Featured Design Leadership Story

Entrepreneurship (2024-25)

I co-founded a med-tech startup to bring a life-saving algorithm to market. We navigated the ups and downs with two GTM pivots that transformed our distribution strategy, secured pre-seed funding, and closed two major contracts.

Stepping into entrepreneurship forced me to grow in every direction. Now I bring what I have learned in the process to my work as a design leader.

Director of Design (Synchronous Products), BYJU'S (2020-23) | Scaled team to 25+ designers

Design Operations

Battle-tested at different growth-stage organisations

On Assembling

the Ideal Design Squad.

The perfect yin-yang of 'Hunters & Farmers'

Growth-stage design teams stall when systems aren't built for the context of the stage. I love bridging that gap, architecting solutions that let talent truly compound.

See Framework

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  • Spearheaded the design turnaround of BYJU'S Classes, transforming an underperforming pilot into the company’s highest revenue-generating business unit within 12 months.

  • Increased average watch time by ~33%↑ by re-architecting the live-class user journey for 100,000+ active students.

  • Scaled a 4-product ecosystem to support 4,000 daily classes, managing the end-to-end design strategy through the high-pressure pandemic period.

View Gallery

Design Operations

Battle-tested at different growth-stage organisations (Since 2017)

On Assembling

the Ideal Design Squad.

The perfect yin-yang of 'Hunters & Farmers'

Growth-stage design teams stall when systems aren't built for the context of the stage. I love bridging that gap, architecting solutions that let talent truly compound.

See Framework

THE 3 PILLARS OF MY DESIGN OPS LEADERSHIP

1

Hiring for competencies that outlast the trends:
I build Hyper-Adaptive Design Ecosystems by hiring against four core competencies. It’s a proven framework for maintaining a balanced mix of strengths through the chaos of hyper-growth.

2

Operational Velocity through Systems:
Designing systems for momentum: My operational framework eliminates creative friction and brings clarity through a systematic feedback loop to ensure design acts as a multiplier, never a bottleneck.

3

Iterative Idealism:
Stubborn on the vision, but loosely held on the path. Non-negotiable outcomes; iterative execution. I build for the long-term goal without ever sacrificing the momentum needed for today.

Entrepreneurship

(2024-25)

Stepping outside my comfort zone

I co-founded a med-tech startup to bring a life-saving algorithm to market. We navigated the ups and downs with two GTM pivots that transformed our distribution strategy, secured pre-seed funding, and closed two major contracts.

Stepping into entrepreneurship forced me to grow in every direction. Now I bring what I have learned in the process to my work as a design leader.

AI-Assisted Design Experiments

Personal Projects

Kill the stand-up.

Keep the spirit.

Knock-Knock is a personal AI project, where I'm building a flexible, async stand-up tool that replaces the awkwardness of scheduled meetings with a fun, remote 'vibe-check.'


Built with Claude.ai, it is evolving into a robust productivity tool designed for universal team adoption and styled for a younger generation.

Why Knock-Knock: If your stand-up takes longer than a knock-knock joke, it's not a stand-up.

Your daily vibe-check in under 30 seconds. No calendar invite. No soul-drain. Just your team, your energy, your flow.

See Prototype

Key tools in my AI stack

Projects from the Past

Design & Craft Highlights (Since 2015)

AI-Assisted Design Experiments

Kill the stand-up.

Keep the spirit.

See Prototype

Your daily vibe-check in under 30 seconds. No calendar invite. No soul-drain. Just your team, your energy, your flow.

Knock-Knock is a personal AI project, where I'm building a flexible, async stand-up tool that replaces the awkwardness of scheduled meetings with a fun, remote 'vibe-check.'


Built with Claude.ai, it is evolving into a robust productivity tool designed for universal team adoption and styled for a younger generation.

The Mission: To minimise the unnecessary synchronous "Status Meetings" and replace them with a 30-second "Vibe-Check."

Theme Explorations

Key tools in my AI stack

Projects from the Past

The Art of Storytelling

I go beyond product design, bringing narrative storytelling and visual design skills to understand users, and proven experience in orchestrating diverse and complex production workflows. These strengths enhance my ability to lead product design operations, resource planning, and manage cross-functional initiatives with ease.

Explore Movies

Browse Projects

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TL;DR

I lead by establishing a clear purpose before diving into execution, creating systems where teams align on mission, adopt new technologies, and collaborate seamlessly for greater collective impact.

The Career Narrative: Three Inflection Points

2017-20: Building India's #1 Honeymoon Booking Platform.

Role: Lead Product Designer

The Shift from Execution to Strategy:

led the pivotal transformation of a Series B startup into a design-led product powerhouse. By dismantling the 'agency' execution model and architecting a high-velocity system, I steered the team through three years of hyper-growth from Series B to D.

My mission was clear: build a reliable squad capable of converting consistent output into measurable market outcomes.

2020-23: From Near-Failure to Market Leader in Online Tuition.

Role: Director, Product Design

A Successful Pivot Under Pressure:
When the 2020 lockdown shattered the global classroom, there was no playbook. Leveraging my scaling experience, I bypassed the learning curve to build a new digital infrastructure in just six months.

By leading a radical, design-led product pivot and hand-picking a high-velocity task force, we transformed a struggling vertical into the brand’s most profitable offering within a single year.

2024-25: Launched End-to-End Preventive Health Screening Service.

Role: Co-founder, Service Design


The 0-to-1 Masterclass:
I took a raw algorithm and built a bridge to the future of preventive healthcare, the industry’s most challenging frontier. Over two years, I steered the 0-to-1 journey through two research-backed GTM pivots, securing pre-seed funding and Tier-1 partnerships.

This was more than a startup launch; it was a masterclass in navigating deep uncertainty to deliver impact where it’s needed most.

TL;DR

I lead by establishing a clear purpose before diving into execution, creating systems where teams align on mission, adopt new technologies, and collaborate seamlessly for greater collective impact.

The Career Narrative: Three Inflection Points

2017-20: Building India's #1 Honeymoon Booking Platform.

The Shift from Execution to Strategy:

led the pivotal transformation of a Series B startup into a design-led product powerhouse. By dismantling the 'agency' execution model and architecting a high-velocity system, I steered the team through three years of hyper-growth from Series B to D.

My mission was clear: build a reliable squad capable of converting consistent output into measurable market outcomes.

Role: Lead Product Designer

2020-23: From Near-Failure to Market Leader in Online Tuition.

A Successful Pivot Under Pressure:
When the 2020 lockdown shattered the global classroom, there was no playbook. Leveraging my scaling experience, I bypassed the learning curve to build a new digital infrastructure in just six months.

By leading a radical, design-led product pivot and hand-picking a high-velocity task force, we transformed a struggling vertical into the brand’s most profitable offering within a single year.

Role: Director, Product Design

2024-25: Launched End-to-End Preventive Health Screening Service.

The 0-to-1 Masterclass:
I took a raw algorithm and built a bridge to the future of preventive healthcare, the industry’s most challenging frontier. Over two years, I steered the 0-to-1 journey through two research-backed GTM pivots, securing pre-seed funding and Tier-1 partnerships.

This was more than a startup launch; it was a masterclass in navigating deep uncertainty to deliver impact where it’s needed most.

Role: Co-founder, Service Design

Writings

Email

Phone

The Art of Storytelling

Explore Movies

Browse Projects

I go beyond product design, bringing narrative storytelling and visual design skills to understand users, and proven experience in orchestrating diverse and complex production workflows. These strengths enhance my ability to lead product design operations, resource planning, and manage cross-functional initiatives with ease.